2018 Oscars Were Least-Watched in Ceremony History

Viewership for major network TV events continues to decline.

26.5 million people tuned in for the 90th annual Academy Awards, marking an all-time low for the Oscars.

The nearly four-hour ceremony saw a 19 percent drop in viewership compared to last year, according to The Hollywood Reporter, and brought in five million less viewers than 2008’s previous low mark of 31.8 million. The Oscars garnered over 40 million viewers as recently as 2014, when Ellen DeGeneres hosted the show.

Exit Theatre Mode

Declining viewership is not exclusive to the Oscars, however. Other major network TV events in 2018, including the Super Bowl, Olympics, and Grammys, also saw decreased viewership compared to previous years.

Though the audience shrunk significantly, it’s not all bad news for ABC. According to AdAge, the network sold out its ad space for the show, bringing in “as much as 9 percent” more revenue than last year.

For more on this year’s ceremony, check out the full list of winners at the 90th Academy Awards. You can also read IGN’s 10 best moments from the 2018 Oscars.

Jordan is a freelance writer for IGN. You can follow him on Twitter @jdsirani.


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